Kruti Gajjar, Gut It Right, India
Q: When did you first discover kombucha?
A: I discovered Kombucha a few years back around 2019 at a friend’s place. I feel lucky that she forced me to try it out which amazed me and inspired me to start brewing my own booch gradually.
Q: Why did you start your own kombucha company?
A: Despite having a moderately successful stint in the IT field, I was always drawn towards the subject of optimal health and creativity. I decided to pursue a course of exercise and science of nutrition, and got deeply interested in gut health which eventually led me to understanding fermentation and its benefits. Having always looked upon foods as medicine over traditional medicines, I didn’t want to just offer up a quick short term solution, but help people make the right nutrition and lifestyle choices and that’s what got me started. We will be gradually expanding into a range of other fermented products as well!
Q: What is your favorite flavor of Kombucha?
A: GT’s Guava Goddess & Synergy Trilogy, Beetroot Ginger Kombucha from Dr. Booch
Q: What is your former/current other life or career?
A: I am the chief brewer and founder of Gut It Right, which is my full time job and passion. I am not just interested in gut health but also in overall nutrition. I would like to focus a lot more on making health and nutrition accessible to everyone and position it as a lifestyle shift that doesn’t require anguish but rather requires some basic choices. Nutrition is definitely my focus point now.
Q: What is a saying that you live by?
A: Always be a little kinder than necessary!