Since KBI’s inception in 2014, brands have been asking for an opportunity to compete and be judged. Now that the Kombucha Code of Practice has been launched, we are ready to increase Kombucha’s profile across the globe. Kombucha Kup “Awards of Excellence” time is finally here!

There is no better way to celebrate, judge, admire, critique, and ultimately encourage excellence while creating marketing opportunities for our category like the launch of our awards program. Building on the Kombucha Flavor Flower, we are offering our first-ever “Kombucha Kup” which will be awarded at the end of KombuchaKon22 – Leveling Up.

We have world-class judges – a blend of tasting experts and Kombucha lovers – which means all entrants will receive vital feedback to improve their products. Gold, Silver & Bronze will be awarded for each of the categories outlined below. Since it’s our first year, entries and categories are limited and will expand in years to come. 

Kombucha Kup entries are now open for KBI Members! Non-members slots and additional entries will be opened in January of 2022. Each brand may enter as many categories as they like and are limited to three entries to encourage diverse competition.

Each category has 24 slots available. If you are uncertain which category best fits your mixed flavor profiles, select the one that is listed first on the ingredients list.

Kombucha has 5 categories; each of the remaining categories does not have a flavor category at this time so any flavor may be entered. We anticipate these will expand in future years.